Meta Platforms Inc - Ordinary Shares - Class A

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Meta Platforms - Selected Zefr As Initial Partner For Providing Independent Reporting On The Context In Which Ads Appear On Facebook Feed

Published: 03/17/2022 14:34 GMT
Meta Platforms Inc - Ordinary Shares - Class A (FB) - Meta Platforms - Selected Zefr As Initial Partner for Providing Independent Reporting on the Context in Which Ads Appear on Facebook Feed.
Meta - to Work With Zefr to Develop a Solution to Measure, Verify Suitability of Adjacent Content to Ads in Feed, Starting With Small Scale Testing in Q3 2022.
Meta - Will Work Toward Having the Brand Suitability Integration Opportunity Open to All Badged Partners.
Meta - to Provide Limited Availability of Solution to Measure, Verify Suitability of Adjacent Content to Ads in Feed in Q4.
Meta - Have Begun Scoping & Building New Content-based Controls for Facebook & Instagram Feeds Focused on Mainly English Speaking Markets.
Meta - Plans to Test New Content-based Controls for Facebook & Instagram Feeds in H2 2022 Before Rolling More Broadly in Early 2023.
Meta - Through Next Year, Will Expand Placement Coverage to Include Stories, Reels, Video Feeds, Instagram Explore, Other Surfaces Across Facebook & Instagram.
Meta - Through Next Year, Will Expand Placement Coverage to Additional Languages.